Back again with adsense-related post right here. Today i'm talking about image ads on adsense. The phenomenon that have been spreading out there is that image ads pay less than the text ads do. But no one really knows about it, they just follow the mainstream which can be true or definitely wrong. I will give a little facts and opinion about Do Adsense Image ads pay less than Text Ads?
First we have to hear what Google team respon about this problem:
While we can’t make any guarantees about the earnings potential of image or text ads, we believe that image ads will prove to be a high-performing option for publishers looking to monetize their pages. In fact, we show image ads when they have a higher value to you than the corresponding set of text ads that might otherwise run in the same slot.
So basically, Image ads should be works better than text ads, even in certain circumtances image ads will show more related ads to the topic rather than text ads. This is not wrong (especially when Google Team confirm like this), but it's better for us to observe why image ads will perform better. First, good image will attract more people to click (such as a good girl image ;p ), this is what make image ads perform better than text ads which only show boring text.
But also keep in mind that google don't say that image ads pay more than text ads, do they? They just plainly say that image ads performs better than text ads. For me, in many cases image ads do pay damn less than the text ads, in many cases! forget about which one is performing better or worse, usually text ads will pay more than image ads i think.
That's my personal conclusion folk, you can take it or you just can stand on your ground. It's up to you. Because it can be like this way: for me image ads pay less than the text ads, but it might be the opposite for you. So it is best to always use channel for every single ads you put on your blogs, and observe carefully their performance and earnings.